I specialise in contentious and non-contentious IP issues and assist clients with design and trade mark strategy to enhance their business model and increase their IP value.
I enjoy my work on the prosecution of “clever” trade marks and drafting a variety of IP agreements to suit my client’s business needs. I also act for a number of famous and well-known brands, advising their filing strategy and their enforcement matters. I am the Vice President of ISTMA, the Institute of Singapore Trade Mark Agents, an association which started in August 2019. We are Singapore's equivalent of CITMA. I am heavily involved in the membership and marketing aspect of ISTMA and organizing education and training for our members.