CITMA blog
Read insight into why trade marks are important to you. Expert analysis provided by our members.
From showgirls to superstars: when two worlds collide
Chartered Trade Mark Attorney, Amelia Skelding dives into the recent dispute involving American singer-songwriter, Taylor Swift and a former Las Vegas performer.
Before you launch: four branding checks every food and drink business should make
What can we learn from the recent Supreme Court ruling with plant-based brand, Oatly? Chartered Trade Mark Attorney, Craig Beaumont dives into the key takeaways.
Trade marks are more valuable than ever – 150 years on from the first
Chartered Trade Mark Attorney, Alexandra Nott explores some of the reasons that trade mark protection remains crucial in today’s business environment.
The first UK trade mark: The story of Bass & Co
As UK trade marks celebrate 150 years, the story of Bass reveals how a single registration transformed branding, protection, and commercial rivalry forever.
Celebrating 150 years of UK trade marks
This year marks 150 years since the establishment of the UK’s Trade Mark Registry and the first grant of a registered trade mark.
Festive flavours and family traditions: How food and drink brands make Christmas memorable
This holiday season, Chartered Trade Mark Attorney, Craig Beaumont reflects on iconic food and drink campaigns and reveals the IP secrets behind their success.
The changing face of MTV: What brands can learn from a cultural icon
When MTV (Music Television) launched in 1981, it revolutionised the way the world experiences music, ushering in an era where music videos became central to pop culture.
TV that tours: Building IP packages for global formats
With the ever-increasing appetite for content, paired with the rise in user-generated-content sites like YouTube and TikTok, the market for TV formats has become truly global.